Coca-Cola’s £3.9 billion acquisition of Costa Coffee has made quite a ripple. Atlanta-based Coca-Cola is obviously best known for its soft drinks portfolio, found in supermarkets, kiosks, hotels, bars and restaurants around the world. Costa, headquartered in the UK, has …
Read More »Review Of Ramazan Campaigns By Mncs Focusing On Charity
Pakistanis are one of the most charitable nations in the world. Charitable giving this year will exceed $1.5 billion. As a percentage of Gross Domestic Product (GDP), Pakistanis donate at the same level as Canada and UK and twice as …
Read More »Coke and Pakistan: An enviable history
Coke has an enviable history in Pakistan spread over decades. Over the years it has added new products to its portfolio to cater the needs of local Coke lovers. Over the years, it has changed its business model for ensuring …
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