Nov 08 - 14, 2004


Mr. Waqar H. Haidri, Managing Director Kimco Advertising (Pvt) Ltd has been unanimously elected as Chairman, Pakistan Advertising Association (PAA), Sindh & Balochistan Region. Earlier to this, he was twice elected as Member Central Executive Committee. Presently, he is treasurer of International Advertising Association (IAA) Pakistan Chapter; Member, Marketing Association of Pakistan; permanent member of Arts Council Karachi; Life Member, Cactus & Succulent Society of Pakistan and Associate Member of Institution of Engineers Pakistan & Karachi Press Club. His name has been published in World Biographical Society (Pakistan Chapter) for his best services in the field of advertising profession "WHO'S WHO IN PAKISTAN 1998-99 Edition."




Cathay Pacific Airways recently announced the introduction of their special Eid Bonanza Packages to Bangkok. People who now want to travel to Bangkok can once again avail this incredible offer.

Happy Minwalla, Cathay Pacific's General Manager for Pakistan, Afghanistan and CIS, said, "The main purpose of this promotion is to share with you, the spirit of Ramazan and celebrate the joyous occasion of Eid. This will also further serve to encourage more people to travel in Asia especially Bangkok and Hong Kong."

"Cathay Pacific provides the most convenient departure and arrival timing to the Far East, especially for passengers with families and young children as it allows them to be on the beaches of Thailand by mid morning," Minwalla added.

The offer will be valid on all 'Karachi-Bangkok' Cathay Pacific flights leaving Karachi on November 12, 15, and 18, 2004. There is not date restriction with reference to the return of passengers availing the package. However, certain terms and conditions are attached such as, the ticket must be issued from the Cathay Pacific counter itself; all payments/reservations must be made at least 7 days prior to departure, as well as other routine Cathay Pacific requirements.


Paktel, founder of the cellular industry in Pakistan, launched its GSM network simultaneously throughout the country. The launch offers the most competitive packages available from any operator, with a variety of services that promise to make the company the clear cellular leader.

Xavier Rocoplan, CEO Paktel, said. We have invested hundreds of millions of dollars in Pakistan and we have a very long term view of this market. Being the pioneers has meant that we have been the first to face new issues every time and our overcoming these issues has laid the ground rules for the benefit and development of the whole industry." He appreciated the efforts of all the Paktel team and thanked all the members who made this dream come true for the company.

Akbar Khan, National Marketing Manager of the company presented the new advertisement campaign for Paktel GSM and said, "Paktel GMS shall have the most competitive airtime rates in the pre-paid market-Rs. 3.75 against Rs. 5.75 offered by the market leader; hence Paktel GSM is 35% cheaper!!! Special off-peak (night) rates are just Rs. 0.99 - almost 82% cheaper than competition!!!" Therefore consumers can enjoy reliable Paktel GSM service at record low airtime rates. Paktel GSM Post-Paid offers the best mix of Line Rent, Air-time, Free SMS and Free Minutes that is available in the market. Marked as the biggest cellular launch in the country, paktel GSM will be starting operations in all four provinces simultaneously.


Swiss International Air Lines ceased the operation of its passenger flights to Karachi effective 30th October 2004. In order to ensure quality service to which its passengers are accustomed to, SWISS will continue to have its own management alongwith the present General Sales Agent, Akbar Enterprises, at the same premises in Karachi, Lahore and Islamabad.

SWISS announces the appointment of Mrs. Yasmin Peermohamed as the Manager Pakistan. Mrs. Peermohamed has been with the company since its inception in 2002, prior to which she was in the management position within the airline industry for quite some years. "SWISS is very pleased that Mrs. Peermohamed will head the organisation in Pakistan. The highly trained sales and reservations team will continue to serve and assist our passengers", said Mr. Veuthey, the present General Manager for Pakistan.

Effective 30th October, 2004, SWISS offers daily flights from Dubai to Zurich and onto the world. The connections to Dubai from Karachi and vice versa are convenient and will have minimum transit time at Dubai. Mr. Veuthey, further informed that, "very special price offers combined with good connections is an ideal product for our passengers from Pakistan. Early morning arrival at Zurich offers immediate and excellent connections to all the major cities of Europe and North America.




Pakistan Telecommunication Company Ltd. (PTCL) has launched Apna Des Calling Card that would facilitate the Pakistanis traveling abroad as well as the overseas Pakistanis.

Apna Des Calling Card is prepaid telephone card that can be bought in Pakistani rupees. It would enable users in a foreign country to make a call to Pakistan. By doing that, they will be able to save foreign exchange while simultaneously fulfilling their communication needs.

Initially, the service of Apna Des card will be operated from a limited number of countries namely Saudi Arabia, Iran, UK and USA. However, gradually the service is expected to be introduced in other countries as well.

Apna Des calling card can be used on any digital phone abroad. It also has the Balance Transfer Facility (BTF) that enables a person to pass on the credit (in rupees) from one prepaid card to another.

The card is available in the denominations of Rs 500, 1000, and 5000. It can be bought from travel agents, airport super stores and PTCL PCOs.

It was conveyed by Mr. Shahid M. Haq Executive Vice President PTCL, that Apna Des calling card is setting a unique mark on its launch by catering to the needs of not only domestic Pakistanis but also the overseas Pakistanis. By extending this service, PTCL is ensuring that its system, which connects throughout Pakistan, is now going extra miles to serve the Pakistani people traveling abroad.

Allianz EFU Health Insurance signed an agreement with Novartis Pakistan to provide comprehensive health coverage to its employees and dependents. Picture shows, Mr. Taher Sachak, Director-Allianz EFU exchanging the documents of understanding with Dr. Farid Khan, CEO-Novartis. Also seen in the picture are: Mr. Ehsan Durrani, Head, HR & Mr. Tariq Moin, CFO of Novartis and Mr. Kashif Usman, Head-Marketing & Mr. Kamran Ansari, Regional Manager of Allianz EFU.


NCR Corporation (NYSE: NCR) announced recently that it is the first company in Pakistan that has been assessed for and has achieved Level 5 of the Capability Maturity Model (CMM), the highest maturity level for any software process, for its professional services organization. With the achievement, NCR has reached an important milestone in the history of the information technology (IT) industry in Pakistan.

CMM is regarded as the de facto standard for any organization engaged in providing professional services around the globe. The Capability Maturity Model, developed by the Software Engineering Institute (SEI) at Carnegie Melon University, provides a framework for organizing small evolutionary steps into five maturity levels that support continuous software process improvements.

"With great management support, leading-edge process and technology assets, empowered associates and the drive to be the best in the world, (NCR has) achieved CMM Level 5," said Ron Weidemann, SEI Authorized CMM Lead Assessor.

Commenting on the assessment, Syed Veqar ul Islam, NCR managing director for Pakistan, Bangladesh and Afghanistan, said, "This achievement is unique and truly establishes NCR as an organization par excellence in Pakistan. It demonstrates NCR's strong commitment to maintain the highest quality standards and to deliver measurable business benefits to its clients. I am delighted that NCR has set yet another benchmark in the industry, which will go a long way towards giving other companies the incentive to go for CMM certification."

The CMM Level 5 rating has been achieved by fewer than 100 companies worldwide, including only 12 in the United States at the beginning of 2004. With the successful assessment, NCR in Pakistan has joined an elite group of high-maturity software organizations and establishes itself as the foremost IT company in Pakistan committed to continuous improvement in delivering high-value projects through innovation and excellence.

"This assessment confirms NCR's commitment to delivering technology solutions from a customer-centric perspective and not just from an implementation perspective. It reflects that NCR in Pakistan has the proper methodology and processes in place to provide a disciplined and measurable approach to delivering technology solutions," said Faisal Khaliq, professional services manager for NCR in Pakistan.



In the last two and a half years, NCR has solidified its role as a regional IT services leader by managing technology implementations for customers across Europe, the Middle East and Africa. The CMM Level 5 certification further establishes NCR in Pakistan as an information technology organization that has the capability, the processes and the credentials to deliver on its commitments.