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Amna S. Sandhu

The unsung heroes of microfinance

The unsung heroes of microfinance

‘By now we have travelled approximately 12 kilometres from the local branch of one of the Microfinance Institutions (MFIs) in the area of Kot Addu, Muzzaffargarh. Out of those 12, we were on the main road for about 8 kilometres, …

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Microfinancing for better future

Microfinancing for better future

The 2018 Economic Survey revealed that in Pakistan the percentage of people living below the poverty line has fallen over the decade but still stands worryingly at 24.3% in 2015-16. The adverse economic and social effects of poverty are well-researched …

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Advertisement in the age of AI

Advertisement in the age of AI

Have you ever been freaked out by the pop-up ads as they are exactly what you were talking about with your friend on a personal chat or something you browsed few days ago? These messages are no coincidence rather an …

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Boosting e-commerce in Pakistan

Boosting e-commerce in Pakistan

The e-commerce market in Pakistan has now been around for nearly 18 years. Though, the e-commerce sector has focused mainly on consumer products, the State Bank of Pakistan (SBP) puts the size of the e-commerce market in Pakistan at Rs.99.3 …

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Digital Pakistan – an ambitious goal?

Digital Pakistan – an ambitious goal?

The world is changing day by day, opening doors for the new ideas and innovations. One of the hottest topics that we come across nowadays is Digital Transformation. It is the amalgamation of digital technology into day to day activities …

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