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The App with the true fashion sense

Zeeshan Niaz

Grow Online Pakistan, the pioneers in mobile & ecommerce technology for retail industry partnered with Riwayat London, promoting Pakistan’s fashion through ‘Pakistan Fashion Week – London’ for the past seven years, are delighted to announce Pret á Pak, a unique mobile and online shopping platform in UK and Pakistan. This partnership aims to provide to provide international fashion markets within the reach of Pakistani fashion brands and both buyers and sellers a luxurious shopping experience. Pret á Pak will be launched on the next season of PFW13 in London on 30th June – 1st July ’18.

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A joint venture of Grow Online.pk and Riwayat London

Unlike general marketplaces, Pret-a-Pak is a content style mobile and online platform for lifestyle & fashion businesses for a premium shopping experience comprising of the latest trends, variety of designer labels, fashion brands, textile gamers, and all sorts of amazing content. This is a fashion podium to shop while reading an article, browsing a catalogue or even a watching fashion show. The biggest advantage of its uniquely designed fashion podium is to facilitate every single merchant of Pret a Pak with native iOS and android mobile apps with their own brand name to deliver individual brand feel to mobile shoppers.

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The first event held in Lahore followed by Karachi, attended by the fashion fraternity including Maheen Khan, HSY, Deepak Perwani, Umar Saeed, Shameel Ansari, Attiqa Odho, and Maria B to name a few.
Store Browser & Single Unified Cart is the winning pair of features exclusively designed and developed to gives customers a great shopping convenience on the go: Store Browser – Customers can find app of their favorite brands with brand name or keyword to browse and make shopping from 100s of individual apps without having downloaded them on their mobile. Single Unified Cart- Make ‘add to cart’ product(s) from any app, and move on to the other one, to add more products and initiate a single purchase/checkout anytime from any app, even when those applications are closed.

Content Style Mobile & Online Shopping Experience

Businesses need to adopt new age channels of selling because their customers are on mobile and shopping via mobile at Pret a Pak is truly a unique digital experience for both the brand owners and their customers.

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