Interview with Mr Saim Amin –Manager Training, CORPORATE FORUM
Mr Saim Amin is one of the dynamic young entrepreneurs of Pakistan. He is co-founder of CORPORATE FORUM, one of the leading corporate training organizations in Pakistan. Having completed his education, he came up with an idea to launch a quality corporate training organization. He is hardly 29 years of age with a success story. His aim was to ensure quality corporate training with individual attention so that learning actually takes place.
PAGE: WHAT MADE YOU COME UP WITH AN IDEA TO LAUNCH A CORPORATE TRAINING ORGANIZATION?
SAIM AMIN: Let me be honest by telling you that my experience as a student and as a participant in training has taught me that there is a lot of room for improvement in this regard. Corporate sector needs to ensure that the employees are updated with the latest trends so that performance may also be up to mark with the ever-changing requirements and trends. We launched CORPORATE FORUM to bring about change in terms of quality focusing on individual’s learning capabilities. It is a general perception that there are always lots of time-wasting activities during every training session in the name of bringing about vitality and enthusiasm. I am of the view that no one has got time to waste and the world has become extremely competitive that we cannot afford wasting time. It is high time we must focus on learning and keeping pace with the rest of the world.
The main reason to launch CORPORATE FORUM was to ensure quality corporate training for those who want to bring about innovation and result-oriented performance. We launched CORPORATE FORUM a couple of years ago and have been extremely thankful to God for mega success.
PAGE: DO YOU FOCUS EVERY ORGANIZATION FOR TRAINING/LEARNING?
SAIM AMIN: Yes, we do. Let me tell you that the major chunk of business in Pakistan is of entrepreneurs (saith) and unfortunately there is very little focus in entrepreneurial organizations for training/learning. What I have experienced is that an entrepreneur (saith) thinks it is the responsibility of the employee to learn on his/her own and pay from his/her own pocket, which seems difficult for an employee whereas in corporate culture employees are being encouraged to go for training which is financed by the organization. No organization can grow without the growth of its employees.
PAGE: WHAT IS YOUR VIEW ON THE TRAINING BUDGET?
SAIM AMIN: There are so many organizations where handsome amount is approved for the training of employees, however, it is also a sad story that lots of organizations don’t consume the budget citing the reason that if employees go for training, who will work and who will complete the assignments in time. The training/learning heads of various organizations need to explore new training organizations for training on various aspects. What actually happens is that a training/learning head nominates employees for training based on his/her perception or due to personal relations unfortunately.
PAGE: COULD YOU KINDLY TELL US ABOUT YOUR CLIENTELE AND THE TOPICS ON WHICH CORPORATE FORUM HAS ORGANIZED TRAINING WORKSHOPS?
SAIM AMIN: CORPORATE FORUM has organized training workshops for the employees of more than 100 organizations. Some of them are Attock Cement Pakistan Limited, Sybrid (Pvt) Ltd (Lakson Group), Clariant Chemical Pakistan (Pvt) Ltd, Pak Suzuki Motor Company Limited, Nissan Ghandhara, Tapal Energy (Pvt) Limited, State Bank of Pakistan, Bank Alfalah, Summit Bank, Meezan Bank, Sindh Bank, Al Baraka Bank, Telenor Microfinance Bank Limited, Security Investment Bank Limited, Kuwait Petroleum Corporation, Javedan Corporation Limited (Naya Nazimabad), Comstar, AMF Enterprises (Pvt) Limited, Agha Steel Industries, IBA Karachi, K-Electric, Pakistan International Airlines (PIA), Peregrine Aviation (Pvt) Ltd, Dawood Engineering (Pvt) Limited, Wilhelmsen Ships Service (Pvt) Ltd, Deugro Projects & Logistics Pakistan (Pvt) Ltd, Power Cement Limited, Chiniot General Hospital, The Indus Hospital, FY Diagnostic & Surgicals, Faran Sugar Mills Limited, Brookes Pharma (Private) Limited, OBS, ATCO Laboratories Limited, PharmEvo (Pvt) Limited, Medisure Laboratories, ZAFA Pharmaceutical Laboratories (Private) Limited, Galaxy Pharma (Pvt) Ltd, Biotech Pharmaceuticals, Zam Zam Pharma, Akhai Pharmaceuticals, Indus Pharma (Pvt) limited, Federation of Pakistan Chambers of Commerce & Industry (FPCCI), Quaid-e-Azam group of schools & colleges Khyber Pakhtunkhwa, Unibro Industries Limited, Masood Textile Mills Limited, Al-Karam Textile Mills (Pvt) Limited, Latif Textile Mills (Pvt) Limited, Lawish Classic Garments (Pvt) Ltd, Shaista Textile, Shahzad Apparel (Pvt) Ltd, Premier Agencies, AHZ Enterprises (Pvt) Limited, FAKT Exhibitions (Pvt) Ltd, National Clearing Company of Pakistan (NCCPL), Atlas Asset Management, NBP Fullerton Asset Management Limited (NAFA), First Habib Modaraba, ITN Group of Companies, Khadi, R. A. Engineering & Services (Pvt) Limited, Procon Engineering (Pvt) Limited, M. G. Engineering Associates, Panorama Enterprises, M. Hasan Akber & Co. Tuff Polyfilms, Al-Haramain Travels, Karachi Lubricants (Pvt) Limited, Umair Petrochemicals (Pvt) Limited, SAI Company (Pvt) Limited, Data Communication & Control (Pvt) Limited, Dr Essa Lab and Diagnostic Centre, Afeef Group of Companies, Firpo Group of Companies, TPL Direct Insurance Limited, Sunrise Capital (Pvt) Limited, Vector Securities (Pvt) Limited, Rafi Securities (Pvt) Limited, The Times Press (Pvt) Limited, Arafat Printing Press, Kagzi Printers, Haameem Food Solutions, Karachi Club, Arian Cargo Transport Agency, Pakistan Currency Exchange, Viper Technology (Pvt) Limited, Working Women Welfare Trust, Ghazi Brothers, General Tyre & Rubber Company, Pakistan Standards & Quality Control Authority, Bakri Pakistan, House Building Finance Company Limited (HBFCL), Jubilee Corporation, Koel Boutique & Gallery, Prince Art Packages (Pvt) Ltd, House of Habib, Atlas Battery Limited, Atlas Trading Company etc.
In addition to in-house training in various organizations, we have organized training workshops in five star/renowned hotels throughout Pakistan and abroad on Corporate Laws & Applications,
End to End Internal Audit, Working Capital Management, Anger Management, Positives of Work Pressures, Finance for Non-Finance Executives, Corporate Fraud and Unethical Practices, What Motivates Employees, Islamic Banking & Finance, Effective Teams for Effective Performance, Quality Management System, Motivation, Labour Laws, Management Skills, Innovation & Performance, IFRS & IAS, Crisis Management, Digital Marketing, Migrating from Administrative HR Generalist to Strategic HR Business Partner, Leadership Communication, Business Leadership, Enterprise Resource Planning, Talent Management Toolkit, Accountability and Responsibility, Internal Audit, IFRS 3,9 &10, Pivot Table Reporting (Excel 2013), Corporate Finance, Communication Skills, Balanced Scorecard, Winning Sales Skills, Financial Risk Management, Financial Dashboards (based on trial balance), Essence of Internal Audit, Performance Planning and Execution Roadmap, Import-Export & Logistics Management, Conquer the soul: cut the cord holding you back, Project Management with PMI standard, Balanced Scorecard through software, Strategic Thinking: Leadership & Decision-making, Performance Management, Reliability-Centered Maintenance (RCM), Certified Maintenance Reliability Professional, Salary & Wage Administration, Written Communication Skills, Impressive Presentation through Technology, Foreign Account Tax Compliance Act, Financial Reporting, Advanced Excel 2013, Physician Partnership for the Medical Representatives, Understanding and Managing Office Politics, Dashboard Reporting, 6 Sigma, Photoshop & Illustrator, BAITHAK: self-learning methods, Foreign Exchange & Debt Market, C Level Business Leadership, Dispute Resolution, HR Professionals’ Effectiveness & Competencies,
Employee Engagement, Personal Grooming & Dressing Etiquette, Moral Gray Zones in organizations, Emotional Intelligence, HR Corporate & Operational documents, Software Quality Assurance, 5S & Kaizen, Customer Services, Business Development, Change Management, Fire fighting & safety, Equity Portfolio Risk Management, Workplace Negativity, Letter of Credit & Ocean Bill of Lading, Process Control, Effective Grievance Management, Primavera Enterprises P6, Entrepreneurship & Strategic Management, Leading the organization to success, Power of decisions, Decision making & Leadership, Microsoft Access, English Language classes, The Art of Selling, Advanced Analytics for Business using Excel etc.
PAGE: WHAT SHOULD GOVERNMENT DO TO PROMOTE LEARNING IN PUBLIC SECTOR ORGANIZATIONS?
SAIM AMIN: The government could do a lot in this regard. Skilled workforce is always an asset. The government should consider the Pakistani training organizations while awarding contracts so that the home grown start-ups get encouraged and quality training/learning may be ensured.